Shenzhen Shangmei Xinxin Industrial Co., Ltd.
公司企业"Women's Heart Enterprise" was established in 2003. It is a modern enterprise integrating R&D, production and sales of underwear. Its leading products include a full range of underwear products such as bras, underwear, thermal underwear, home clothes, pajamas, and swimwear. Since its establishment, the company has been adhering to the concept of "making love more intimate" and is committed to becoming an underwear company that builds women's beauty, pays attention to women's health, and provides considerate services. "Women's Heart" takes "brand first, product is king, channel first, retail-oriented" as its new strategic goal. It has taken the lead in completing the strategic upgrade of sub-brands such as "Women's Heart", "Shang Jiaer", "Pink Exquisite" and so on. From the original entrepreneurial enterprise Transformed into a development-oriented enterprise, it has always been committed to the health cause of "caring for women and protecting breasts". It has nearly 2,500 stores, 7 major divisions, and 21 offices across the country. It enjoys a high reputation in the industry and has successfully ranked among the top ten underwear brands in China.